Surrey-based Freelance Copywriter & Content Strategist
Charity Copywriting Services
Content that'll make your audience feel something and empower them to act
Content that connects
Human-written content writing that uses storytelling to resonate with your audience and showcase the impact of your work.
A clear call to action
Whether it's "donate now," "sign up," or "learn more," every word is written with purpose and just the right amount of directness (we're not shoving and pushing here) to drive engagement.
Your content, your voice
I'll capture your charity's unique tone of voice, ensuring every piece of content sounds like you and reflects your values.
Clarity without compromise
I make your message simple and easy to understand without losing the heart, nuance, or emotion behind it.
SEO done naturally
Simple and skimmable SEO copywriting, helping your cause get found online by the right people with zero robotic phrasing, jargon overload, or keyword cramming.
A stress-free process
Think of me as a strategic copywriting partner. An extension of your team. I'm great at slotting in. Let me handle the words so you can focus on what you do best.
Copywriting services for charities
You can take a look at my done-for-you copywriting services, and also my content strategy and messaging review. I offer all of this to charities but with a 25% discount.
As well as SEO-website copywriting and my blog writing service, I also write content for:
Fundraising appeals
Emotive, persuasive copy for digital or print campaigns that inspires people to give.
Email campaigns and newsletters
Donor updates, campaign launches, impact stories, or thank-you sequences, my emails are always crafted to keep supporters engaged and connected to your work.
Case studies
Real stories that highlight your work's human side and show your audience the tangible difference you're making.
Annual/impact reports
Polished, readable, and engaging, let's bring your year-in-review to life with accessible language and strong storytelling.
Volunteer recruitment content
Motivating digital content that helps people see where they fit in and why their time matters (other landing page copy available).
After something not listed? Get in touch and let's talk it through.
Fran Marzullo, Living Streets
"Working with Sarah was faultless. She understood what we were after from the word go and the entire process was smooth, clear and professional. She nailed our tone of voice and delivered exactly what we were looking for and more."
Family Voice Surrey
"She came highly recommended, and we can see why. Sarah easily navigated the various inputs and opinions, helping us to identify a clear and focused mission statement that we could all stand behind. She listened attentively to our thoughts was able to distill them into a clear and compelling message that captured the essence of who we are and what we stand for."
How does hiring a copywriter work?
1. You fill out this really simple form (below).
2. We'll arrange a time to chat about what your charity needs from me.
3. We agree on the finer details, the Ts&Cs, map out a project timeline and get to it.
Surrey-based copywriting for charities and folk who do good
I'm Sarah, a freelance copywriter and content strategist for small businesses and charities in Surrey and beyond.
I don't just write words that sell stuff. With over a decade of experience in sales, fundraising and copywriting, I bring a hard-won balance of marketing know-how, pack-a-punch storytelling, and creative intuition to the Google doc.
That's great for charities that want to connect with their audience and ask for support.
Working with charities is my small way of doing something good and worthwhile. If I can put my skills to use to help you to help others, then I'll be a happy chappy.
Whether you need personality-packed, heartfelt, SEO-driven website copy, case studies that show readers the difference you make, a monthly blog writing service or email campaigns for generous giving, I've got that 'I'm here for it all!' energy.
Copywriting services for charites FAQ
Absolutely. I take the time to truly understand your mission, audience, and subject matter.
Whether your work involves vulnerable communities, health, crisis response, or anything else that requires a respectful and thoughtful tone, I’ll adapt my writing style to reflect your values and speak with care and compassion.
An experienced freelance copywriter brings a fresh perspective, hard-won writing skills, and a thorough understanding of connecting emotionally and ethically with audiences. I know exactly how to turn your impact into powerful stories, encourage donations, and creatively communicate what you do, freeing up your time to do what you do best.
Because if people can’t find you, they can’t support you! Effective SEO (Search Engine Optimisation) helps your charity show up in search results when potential donors, volunteers, or beneficiaries are looking for help or ways to give back. With the right keywords and content strategy, your message reaches more of the right people without spending a fortune on ads.
I mostly charge by project, and I work loosely, at around a day rate of £425. Sometimes, I charge more; sometimes, I charge less. It all depends on the project's scope, the time required and the expertise needed. However, I do offer discounts for charities.
Remember, skillfully written content is an investment that works for your charity 24/7. It's not just an expense. It drives visibility, trust, and, ultimately, more donations or support.Sure, cheap content might save you money now, but I guarantee it won't get the results you're hoping for.
Reach out to discuss a package that fits your budget; I'll be as accommodating as possible.